Period-tracking applications (apps) have been perceived positively as a health literacy tool that increases menstrual and bodily awareness, thereby empowering users to better prepare for future periods, engage in conversations with healthcare providers, and monitor their bodies and sexual activity to be able to achieve their family planning goals. Period-tracking apps are part of a fast-growing FemTech business industry, with an estimated current market value worth upwards of $60 billion. Recently, however, the data and privacy around this revolutionary tool have justifiably been called into question in a post-Roe America.

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Citation: Kelly BG, Habib M. Missed period? The significance of period-tracking applications in a post-Roe America. Sex Reprod Health Matters. 2023 Dec;31(4):2238940. doi: 10.1080/26410397.2023.2238940. PMID: 37681963; PMCID: PMC10494721.