Addressing the epidemic of stillbirths has been recognised as an essential part of the post-2015 sustainable development agenda. This was expressed in the new Global Strategy for Women’s, Children’s and Adolescent’s Health, launched at the UN General Assembly in 2015. A second LancetSeries of five papers on stillbirths offers a roadmap for eliminating, by 2030, one of the most neglected tragedies in global health today.